Do you send out monthly newsletters to your clients?
If not, why not?
Did you know it’s far easier to re-sell an existing client than to sell to someone who doesn’t know and trust you?
Did you also know that you lose 1/12 of the value of a client every 30 days you don’t communicate with them?
So knowing these two facts, what’s the easiest, most profitable way to maintain relationships and re-sell existing clients?
You guessed it…
A Monthly Newsletter!
But don’t just send a monthly newsletter. Make sure you also enclose inserts about other products and services that you offer.
Heed this advice: Don’t try to sell directly from the insert. Instead, offer your clients FREE reports that tell about the benefits they will enjoy from your product.
Remember, you must re-market to your clients the same way you got them in the first place.
So if someone becomes a client after reading a FREE report, offer them more FREE reports on other things.
But whatever you do, make sure you keep in touch with your clients once a month!
Here is a great place to get newsletter content.
The best way to manage your list and your newsletters is with a CRM program. See CRM Reviews